Evidence-based investment

This guide will help you capture market returns, cut costs and remove the emotional decision-making involved in adopting a beat-the-market mindset.

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What you'll learn

The ten component parts of evidence-based investing, and why the approach should be core to your portfolio

The data that supports evidence-based investing and why expensive active fund management doesn’t work

The behaviours you can adopt as an investor to maximise your chances of success

What's inside

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Our guide will equip you with all of the facts, and help you understand the benefits and risks of an evidence-based approach. If you have any questions having read the guide, simply email us and we’ll happily answer any questions you may have.


This document is marketing material for a retail audience and does not constitute advice or recommendations. Past performance is not a guide to future performance and may not be repeated. The value of investments and the income from them may go down as well as up and investors may not get back the amount originally invested.

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