About Us

A FORCE FOR GOOD

About Us

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First Wealth is certified B Corp; a business for good that balances profit with the environment, our clients, our community, how we run the business and the needs of our team.

We founded the company in the aftermath of the 2008 financial crisis – on the premise that there had to be a better way of doing things.

Our Purpose

We’re proud to have been awarded the prestigious Chartered Financial Planners designation by the Chartered Insurance Institute (CII).

This is the profession’s gold standard for financial planning firms and confirms our dedication and commitment to the continuing professional development of all Financial Planners within our business. By working with a Chartered Financial Planning firm, you can be sure you are receiving a highly qualified service.

 

The world of financial services had got it wrong for far too long

It failed to charge fairly and transparently.

It failed to listen – to who you are, and what you really need.

It failed to provide confidence and trust.

Our ambition is to help change the perception of financial services forever. We still have lots to do, but we’re incredibly proud of what we’ve built and the amazing people we work with.

Our Services

Our Team

You won’t find the usual financial services stereotypes here!

We’re committed to helping shape a profession of knowledgeable advisers who are prepared to back you and your future, and we love being that force for change.

Meet The Team

Our Mission

Founded by owners Anthony Villis and Robert Caplan, our mission is to create a fun and joyous financial planning business for the benefit of our clients and our team. We will respect our community, care about our environment, embrace diversity and make a positive impact.

Our brand manifesto

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